Best Social Media Platforms for Small Business
When choosing the best social media platforms for your small business, first consider your ideal audience. Each social media platform appeals to specific types of people. Also, consider your brand voice and your content strategy.
LinkedIn Content Strategy
LinkedIn is a business to business social media platform that many small business owners underestimate. The platform has 562 million members, and nearly 39% are engaged enough that they opt to pay for LinkedIn Premium. If you offer business to business services then LinkedIn may offer a unique platform to reach your ideal customer.
Why Should I Use an Advertising Agency?
Some people might think working with an advertising agency is old school, but small, think-outside-the-box agencies like New School offer a variety of services to clients.
It’s worth it to look into the ways an advertising agency can position your business ahead of the competition.
Why Your Company Should be on Social Media
Larger companies have started to see the importance of social media, even hiring full-time social media managers to direct their company’s online efforts, but smaller businesses and solo entrepreneurs may wonder why they need to be on social media or struggle to find the time to devote to promoting their business or latest projects on social media platforms.
Utilizing Social Media Traffic to Capture Leads on Your Website
Your social media presence is a powerful lead generation tool with a little strategic planning. Many challenges in utilizing social media traffic to generate leads results from a lack of strategy and unrealistic expectations.
Types of Content for Small Business
Why Small Businesses Should Partner With an Agency
Sometimes clients ask us why small businesses should partner with an agency rather than handle their content marketing inhouse. While both options may be effective, there are numerous benefits for small businesses who partner with an agency.
Pinterest Small Business Strategies
Pinterest is an aspirational social media platform. People use it to make plans, create vision boards, and curate ideas that inspire them. Effective Pinterest Small business strategies recognize that pinners engage with content that help them reach their goals or may make their lives better in some way.
Instagram Small Business Strategies
Many people love scrolling through their Instagram feed to see pictures shared by their friends and favorite influencers. Small businesses also benefit from showcasing their style on Instagram, afterall, you want to meet your ideal customers where they live online. Implementing effective Instagram small business strategies can be challenging for many small brands. We hope these ideas help you get started.
Twitter Small Business Strategies
When developing your Twitter small business strategies, always consider your ideal audience, your brand voice, and your content strategy. In addition, Twitter has its own unique culture that you will want to participate in for best results.
- 1
- 2