Establishing Your Annual Marketing Plan

Establishing Your Annual Marketing Plan

Marketing is an ongoing project, but segmenting your efforts into campaigns, annual goals, and smaller chunks helps to keep it manageable - and lets you know if the ROI is worth the expense. As we move forward into 2021, planning for the future is in...

The Most Important Things Blogs Can Accomplish

Blogs are everywhere. They’re featured on websites across industries, written about niche interests of all kinds, offer advice and recipes, case studies and step by step instructions… Business gurus tout the importance of having a blog on your company’s site, but what do they really...

Content Marketing

[vc_row css=".vc_custom_1605020496207{padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;}"][vc_column width="2/3"][vc_single_image image="19376" img_size="full" css=".vc_custom_1605120134970{padding-bottom: 32px !important;}"][vc_column_text] THERE’S A REASON THEY REFER TO IT AS “KING”   TODAY, NOT MUCH IS MORE IMPORTANT REGARDING YOUR WEBSITE THAN CONTENT.  ACTUALLY, NOTHING IS. The search engine giants have very stringent rules & requirements to...

Outdoor

[vc_row css=".vc_custom_1605020496207{padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;}"][vc_column width="2/3"][vc_single_image image="19380" img_size="full" css=".vc_custom_1605120354296{padding-bottom: 32px !important;}"][vc_column_text] "OUTDOOR ADVERTISING DOESN'T WORK" THEY SAY. "IT'S AN OLD SCHOOL WAY TO ADVERTISE" THEY SAY   WE SAY "IT'S ONLY INEFFECTIVE IF IT'S NOT DONE RIGHT." And at New School, we do it right. Outdoor...

Email Marketing

[vc_row css=".vc_custom_1605020496207{padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;}"][vc_column width="2/3"][vc_single_image image="19379" img_size="full" css=".vc_custom_1605120256574{padding-bottom: 32px !important;}"][vc_column_text] ARE YOU GETTING IN FRONT OF YOUR CUSTOMERS FREQUENTLY ENOUGH?   EMAIL MARKETING IS A DEPENDABLE WAY TO KEEP YOUR CUSTOMERS INTERACTING WITH YOUR BRAND. Send things to your customers that would spark them to...

Social Media

[vc_row css=".vc_custom_1605020496207{padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;}"][vc_column width="2/3"][vc_single_image image="19475" img_size="full" css=".vc_custom_1605798021283{padding-bottom: 32px !important;}"][vc_column_text] ARE YOU EFFECTIVELY UTILIZING SOCIAL MEDIA?   WHEN 3.5 BILLION DAILY USERS SPEND AN ESTIMATED 3 HOURS EACH DAY ON SOCIAL MEDIA, THE NUMBERS ADD UP FAST. The amount of time people spend on social...

NEW SCHOOL and IGNITE Merge Marketing Agencies and Prove that Despite The Times, Good Things Are Still Happening in Downtown Muskegon

MUSKEGON, MI. (August 11th, 2020) – DESPITE THE TIMES, GOOD THINGS ARE STILL HAPPENING IN DOWNTOWN MUSKEGON.

NEW SCHOOL, an industry leader in marketing and advertising, is pleased to announce that IGNITE, a long established leader in branding and marketing in West Michigan, has merged with NEW SCHOOL effective immediately. This merger expands NEW SCHOOL’s marketing capabilities and overall capacity, allowing NEW SCHOOL to give current and future clients more marketing and advertising firepower, at the same affordable rates clients have come to expect.